Question 1

What makes a good headline score?

Accepted Answer

A score of 70+ is considered good. Scores above 80 are excellent. Great headlines typically include a power word, a number or specific detail, and are 6–10 words long. A question format or bracket adds bonus points.

Question 2

How is the headline score calculated?

Accepted Answer

The score is calculated across 5 categories: Power Words (25 pts), Emotional Impact (20 pts), Optimal Length (20 pts), Numbers (15 pts), and Format bonuses like questions, brackets, or How-To openers (20 pts). Clickbait or spam language reduces the score.

Question 3

What are power words in headlines?

Accepted Answer

Power words are psychologically persuasive terms that trigger an emotional or action-oriented response. Examples include: proven, secret, ultimate, instantly, guaranteed, free, exclusive, remarkable, effortless, and transform. Headlines with power words get significantly higher click-through rates.

Question 4

How long should a blog headline be?

Accepted Answer

The ideal headline length is 6–10 words, which balances clarity and SEO. For email subject lines, 4–7 words tends to perform best on mobile. Headlines over 14 words are often truncated in search results and social media previews.

Question 5

Does this headline analyzer work for email subject lines?

Accepted Answer

Yes. The same scoring principles apply to email subject lines: power words, emotional triggers, numbers, and length all predict open rates. Use the tool to score and improve any email subject before sending.

Headline Analyzer

Paste Your Headline

Get Your Score

Apply Suggestions